A customized size chart for the African pear shaped plus-sized South African women



Fashion, Jewellery & Textile Design

During the past decade, all the surveys of women’s sizes and measurements show that a significant proportion of the population can be categorised as plus-­size. This is not necessarily something new but rather re-­confirms that there is a large market for the plus-­size garment of all types. Younger women are becoming plus-­size, particularly among “pear-­shaped” South African women of African origin.

These two factors, combined with the ever growing fashion awareness among the general public, make it necessary to develop a sizing chart for the pear-­shaped body characteristics and to re-­evaluate the existing sizing chart in relation to this particular body shape and size category.

Academic Knowledge Management



Design Education Strategy

Many corporate firms, although operating within this age of information and the knowledge economy, still rely on the skill and expertise of individuals to the extent that the ‘organisational memory’ can be severely weakened when that individual’s store of knowledge (skill, know-how, individual memory of corporate behaviour) ceases to function as an input. This highlights a parallel lack of system in organising collective and strategic knowledge - to collate and retain the most valuable and necessary units of knowledge. These circumstances will be compared to the general technikon situation, in which a related, academic, lack of knowledge management is all too evident.

DEFSA conferences

DEFSA promotes relevant research with the focus on design + education through its biennial conferences, to promote professionalism, accountability and ethics in the education of young designers

Design Educators of South Africa...

With your support & active membership, the Design Educators Forum of Southern Africa can positively influence the young designer's formative training and promote all facets of design across Africa