Sauthoff, Marian

Buchanan’s Matrix: A Framework for Strategic Alliance between design and business management



Media & Communications Design

The relationship between design and business management becomes critical when contexts change and new problems emerge. Some new problems in the design industry are a redefinition of disciplinary boundaries, new technologies and shifts in business thinking and client expectations. Design educators need to understand current demands and anticipate the future requirements of design clients when devising courses and content. This requires conceptual flexibility and continued scenario planning.

DEFSA conferences

DEFSA promotes relevant research with the focus on design + education through its biennial conferences, to promote professionalism, accountability and ethics in the education of young designers

Design Educators of South Africa...

With your support & active membership, the Design Education Forum of Southern Africa can positively influence the young designer's formative training and promote all facets of design across Africa